Pat Iyer’s Guest Post: Why use social media for marketing a legal nurse consulting practice?

Why use social media for marketing a legal nurse consulting practice?

Stripped apart, the term “social media” has two different pieces you’ll need to understand: the social aspect, and the media aspect. Most people know that the term social refers to interaction with others, including developing relationships and cultivating new connections. The term media, in this instance, refers to the way social information is exchanged.

Four Things to Change About Your Website in 2012.

We’ve all been there. You’ve gone to a site that you’re sure has the information you need and when you click on it all you see is…craziness! Blue background with yellow font, type crooked and out of line with other copy, photos that don’t make any sense, and recently, I went to one Legal Nurse Consulting website that also sold decorative soaps. As your small practice’s “webmaster”, if you’re are going to do it yourself then you will need to not only have potential clients flock to your site, but you also need to keep them there so they will hang around and look. Yet I continually run across poorly designed sites where I see the same mistakes repeated over and over again.

99 Word Newsletters

After years of working with Nurses, Small Business Entrepreneurs and Consultants, I have found that not all of them like to write. Surprised? Probably not. So today, I thought I would share with you an easy way to start a company newsletter without much writing involved. It’s called a Visual Newsletter. The concept behind the newest trend in marketing newsletters for consultants is to use more visual content rather than written content. The idea is that you can get the same idea across to your client without requiring much reading time on their behalf