Got lots of friends on Facebook? Or need a remarkable Legal Nurse Consultant practice gift? This may be your answer. Whether a perfect house warming gift Or maybe you just want one for yourself. This company makes posters of a collage of your Facebook friends profile pictures.
It’s a pretty neat gift to giver personally, but also think about ways you can use it in your business to reward client loyalty as a thank you for the business. You can find their site here. www.socialprintshop.com
That being said, I am often amazed when I do a marketing materials review how much mixed information is being given to Legal Nurse Consultants and Life Care Planners about how to market their business. One of the biggest misconceptions I find with Legal Nurse Consultants entering this field or even ones that have been in it for some time do not fully differentiate the concept of “ You are the Brand and the Brand is You.” Just as each Nurse would probably explain the elusive ITP ailment differently to me; every Marketing Consultant has a different take on the Brand is You concept. I am going to explain how I see it to you and how I think reworking some of your LNC practice ideas may benefit from it.
For those of you who know me and have followed me over the years you have probably learned a few things about me. I love all things stiletto, I abhor holiday themed clothing and I try very hard to help others help themselves to realize their potential. I rarely do holiday themed marketing because I think it is somewhat cheesy and clients are usually bombarded with it. I want my message to get across, so I try to stay away from it as much as possible.
However, I wanted to do one today. Let me explain. I got an email from a client thanking me for making business marketing principles easier to understand and punctuated with real life examples. I was truly touched by the thoughtful sentiment. The more I teach marketing the more I find that promoting is knowing how people buy, why they buy, knowing who they are and what they ultimately want for their lives.
On this Father’s Day, I thought I would share just a few of the men who have taught and inspired me in business and marketing.
Take five minutes and learn a new way to make your practice remarkable!