Let’s talk a little bit about SPAM. Not the weird meat-in-a-can kind but the kind we all see in our email boxes. Email marketing is here to stay, just like unsolicited mail. However, if you are follwoing ICANN rules and doing everything right with odouble-opt in sign ups, you can often still get blocked and marked as a spammer. This article will help you get higher open-rates and click-through-rates. And as I have preached from the mountain top, it’s about conversion rates. (Turning lookers into clickers into clients.)

So with some good feedback from last week’s blog interview, I have posted another podcast interview to help you market your Legal Nurse Consulting or Life Care Planning services. This interview with Adrian Ott was originally posted at Rain, one of my favorites. Listen to the podcast for the full interview. If you need assistance in helping to develop your 2011 LNC/LCP Marketing Plan, email us at info@lncpracticebuilder.com and we can design a marketing plan to make your practice remarkable.

As expected, is announcing a “modern messaging system” today. Mark Zuckerberg says it’s not email. But it might just replace it. Get ready for your @facebook.com address.

Every Thing In One Place
What are the difference between Facebook messages and regular email? It incorporates emails, Facebook messages, SMS, other chat clients. Eventually VoIP may also be in play. Instead of having some chats here and some texts there, every time you talk to someone it’ll be come part of a stream of information.

And while you can collect it all at an @facebook.com email address, it’s not mandatory. You can redirect your