iPhones, BlackBerrys, Droids….whichever phone you use, accessing the web through mobile phones/devices is a common practice these days. I do it, you do it and your potential client does it. If you are ahead of the LNC marketing game, you may have already realized how promising the mobile platform is and have equipped your practice with a mobile-friendly alternative to your primary website.

As my son grows older and has his own source of income the gifts get better. However, I was telling him the other day after the inevitable “so what do you want for Mother’s day question” about some of the great gifts he made of macaroni and clay. His response… “Who thought of this holiday anyway?” My interest peaked, I decided to find out. Not surprisingly, we women had to create it ourselves.

This week, an easy, yet impactful, thing you can do is sign up for HARO. HARO stands for Help A Reporter Out and it’s a free resource for reporters looking for experts to quote as a source. Queries by reporters are made in a wide variety of fields and can get your name recognized as an expert.